RP
Reno Pacework / crumbwell-launch
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Demo

Crumbwell

A product launch funnel for a countertop dough proofer. Free schedule, a starter kit offer, a one-click upgrade and a receipt.

Crumbwell landing page on desktop, the headline Your kitchen is too cold for good bread beside a photo of the proofer with rising doughSee it live

The brief

Crumbwell is a made-up kitchen brand launching one product. It needed to build a list before launch and make money from the first people who said yes.

What was built

A four page funnel: a free printable schedule, a starter kit offer with an order bump, a one-click upgrade to the Proofer and an order summary styled like a paper receipt. A slider compares rise time on the counter and in the Proofer.

Note

This is a demo. The checkout has no card fields, nothing is charged and nothing you type is sent.

Crumbwell landing page on a phone, with the headline and a form for the free schedule

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